We were asked to prepare a corporate identity and brand guidelines for a new City of London initiative - City Values Forum.
Using acknowledged City of London icons and the accepted colour of the City, the Corporate Identity was devised and a comprehensive set of guidelines established.
The brand reflects the gravitas and heritage of the City of London, whilst projecting a new, fresh look and feel.
Designed to be rolled out across all communication collateral, the brand’s flexibility will convey a strong image.
